The key to a successful distribution channel incentive
Ricky Knight on May 8th
What is the single most important factor in implementing an effective distribution channel corporate incentive programme? It’s a question I’m asked frequently. A recent report from Deloitte on channel incentives ...
Incentives: recognising and rewarding the value of the individual
Ricky Knight on April 30th
There is no ‘i’ in team but there is in ‘incentive’. What do I mean? While teamwork is important in the corporate environment, the success of an incentive and the ...
Money talks but successful incentives need a wider conversation
Ricky Knight on March 25th
Money makes the world go round but it is not the axis on which a successful corporate incentive programme spins. This has long been part of our ethos at Pointbank and a ...
Corporate incentives have to be more than carrot-and-stick
Ricky Knight on March 5th
At Pointbank, we’ve long argued that two-dimensional corporate incentives generate few rewards, and the growing focus by the incentives industry on strategic recognition underlines what we’ve been saying about the ...
Corporate events consolidation has sharpened industry creativity
Ricky Knight on October 3rd
According to Klaus Span, senior marketing manager at IBM, consolidation of the corporate events industry has come at the cost of creativity. This is statement that I can’t ignore. While ...